A Superbowl Commercial

The Superbowl ALWAYS provides a reason to not get up during commercials...here's one reason why for 2010

Take note of the irony here...fat chance that Common or any other hip-hop artist, relevant or not, would EVER appear in the halftime performance of superbowl after Janet and Justin's debacle....but as a cash cow outlet for gatorade to the demographics that actually watch the game and love sports in general?...sure, he's useful there.

p.s. I caught two of the three (I think its 3) new Gatorade products. The first one is "01 Prime" the other is "03 Recover"....02????

Common’s Superbowl XLIV Gatorade Commercial

Posted by thekidLEGEND - February 4, 2010

12 begin the second season

12 tribes converge

12 plead

12 hang on every word

12 grind themselves for the struggle

12 take the field

but 12 become 8

8 collide

8 pay the toll

8 perform something selfless, relentless, beautiful

but 8 become 4

4 catch their breath

4 clear their heads

4 pick up the pieces

4 recover

4 try to be better, play harder

but 4 become 2

2 will emerge

2 will clash

2 will battle

and while 2 show us the heart, hustle and soul of the game...